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“When performance is measured, performance improves. When performance is measured and reported, the rate of improvement accelerates.”  — Thomas S. Monson

Did you know that if you try to make exercise a habit on your own, without any outside help, you have a 10% probability of accomplishing that goal? But, did you also know that if you have a solid accountability plan with an Accountability Coach to report to, you will increase your probability of making exercise a habit by 85%?  Well, when I found this out, I was obsessed about creating an accountability program for my members so that they could finally reap the benefits of a healthy strong body. And that is exactly what we did! 

Hi, I'm Dre Nichols-Everett, the one in the middle with my dog Divo on my lap, and I am The Exercise Habit Coach. I created D3 Boot Camp in 2007 to help my members make exercise a consistent part of their lives so they could be stronger, healthier, love their bodies, and execute perfect push-ups--just kidding, but not really. :-)  Ok, back to being serious. In over 10 years, we have helped women and men in Chicago and the suburbs achieve their weight loss and fitness goals.  We even helped Harpo's staff stay fit for 4 years--yep, thought I would just name drop so you would be impressed early on in this excruciatingly long About Us page :-). 


When I first started D3, the goal/mandate for each member was to attend at least 2 classes per week- every week minimum.  As the years progressed, we noticed that some members were having a difficult time committing to even 2 days per week even though they loved the workouts and were seeing results. They were allowing "life" to get in the way as many of us do when it comes to exercise. 
To help them with this, in 2014, we created an Accountability Plan to help members get to their minimum 2 classes.  Honestly, the plan was not as concise or structured as it could have been so I wanted to recreate it, but I needed more information on how I could help my members make the habit of exercise a part of their lifestyle. 

So, I started studying and reading any book I could get my hands on about human behavior and creating sustainable habits. And bingo...I came across this amazing accountability study completed by the American Society Of Training And Development. This is what they found in the study:

The probability of completing a goal if:

You have an idea or a goal:  10%

You consciously decide you will do it:  25%

You decide when you will do it:  40%

You plan how  you will do it:  50%

You commit to someone you will do it:  65%

You have a specific accountability appointment with a person you’ve committed to:  95%


So, the likelihood of getting new habits to stick, of following through on your commitments, and reaching goals is remarkably higher when you set a time to report back to someone on your progress.

D3 2016

Armed with this information, my team and I started to create a structured multi-leveled Accountability Program that offers specific and customized accountability for our members. We even took the research one step further.  We noticed that our members had different thoughts and behaviors around exercise.  Some could naturally be consistent while others had a much more difficult time at committing to exercise as a lifestyle. So, we studied their behavior and developed five Exercise Habit Types. The Exercise Habit Types are the sum of all the behaviors our members displayed and verbalized as they were trying to make exercise a habit. Once we developed each Exercise Habit Type, we were able to create an Accountability Program specifically for that behavior type. 
5 Exercise Habit Types:

 1. The Newbie Participant Someone new to exercise or has never been able to exercise for very long. 

 2. The Start/Stopper Participant Someone who constantly starts and stops their exercise routine.

3. The Event Participant Someone who can workout to prepare for an event or participate in a challenge but falls off as soon as it is over. 

4. The Ex-Enthusiast Participant Someone who has made exercise a part of their lives in the past but has fallen off for some reason and wants to get back on. 

5. The Enthusiast Participant  Someone who has created the habit of exercise and needs little to no accountability. 

(A more indepth description will be listed on each Exercise Habit Type in their individual

videos that will be posted on Dec 1, 2017.)

D3 2017

Fast forward to 2017! We have now fully developed each Exercise Habit Type and starting on Dec 1st 2017, D3 will start to help each individual Exercise Habit Type reach their goals through 3 highly structured Accountability Programs. Each Exercise Habit Type will be assigned to the appropriate D3 Accountability Program for customized support, if they so desire.

Proven Beta Test Results

We beta tested these groups in our Accountability Programs for 1 year and the results have proven that with customized and structured accountability, our members can lose weight or maintain their weight, attend fitness classes regularly, meal prep consistently, and stay on track for at least 1 year. I will post testimonial videos to this page and others on our website before we launch on Dec 1st!

Why I Needed To Go Deeper

I started my research on accountability, habits, and behaviors because I wanted to support our members on a deeper more meaningful level. Our desire to transform lives is the heartbeat of our boot camp.  Our main priority is to help you stay accountable so you can attain and maintain your heathy lifestyle goals. Let's do it together. 

The Importance Of Accountability

This is what I know--when we set a new goal to make exercise a habit, we feel very enthusiastic and motivated--so setting accountability seems pointless in the moment because we feel confident that we can achieve the goal with no problems. However, that initial motivation is always short lived. There are many pitfalls along the way that can easily derail you.  If you don’t have accountability supporting you through these challenges it’s more likely that you will give up the goal. So don’t wait until it gets hard, set up your accountability from the start at D3!

Now, that I have made you read a book About Us, we would love to learn more about you and how we can support you to your goals.  Drop me a line at dre@dresdieseldome.com or call me at 312-276-5138 ext 10 so we can talk about YOU!

I hope I see you at D3 soon!


The Exercise Habit Coach.

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